Something Belly Good, Something Guilt Free at TJ’s Brew Works, Pune | Bellydriven

Growing health consciousness in Indians has driven the demand for HW (Health & Wellness) food. One can see the shift from parathas and cookies to a wider assortment of cereals, oats and milk food drinks as fortified foods. The lady of the house is always looking for healthy options for the family to munch on. Look at the air fryer sales that have gone up in recent years or the electric steamer …yes the consumer is getting health conscious. The same theory applies when one is eating out these days…here one is always trying to balance their gluttonous splurges with health-conscious dishes. The number of salad bars that have cropped up is insane..the metros primarily are experiencing the advent of vegan restaurants, organic delis and highly customized food options. Continue reading

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